Do it Dude

Fashion Designer Michael Bastian Is First Designer To Win Trademark Suit in China

By  | 

China has been a well-known source for trademark abuse ranging from Trademark Squatting to Knock Offs. One of our favorite menswear designers, Michael Bastian, just one a landmark case in the Chinese Trademark Review and Adjudication Board.

Bastian commented: “This is a huge decision that provides a sense of confidence for foreign celebrities entering the Chinese market. Specifically, it allows me to freely use my name and IP to build out my brand in China. The fashion conscious public in China will now know that Michael Bastian apparel and accessories offered through my channels are the real thing.”

Michael Bastian said, “I hope this sets precedence and makes it easier for other fashion designers and members of the creative community to regain and protect their IP in China.” If you are unfamiliar with the iconic menswear brand that features hot models from the Soul Artist Management Model Agency, then here is a look at their current season.

Menswear Designer Michael Bastian - Spring/Summer 2015 - Blue plain mens shorts with embroidered dualing crawfish sweater over a stripped dress shirt.

Menswear Designer Michael Bastian – Spring/Summer 2015 – Blue plain men’s shorts with embroidered dualing crawfish sweater over a striped dress shirt.

Menswear Designer Michael Bastian - Spring/Summer 2015

Menswear Designer Michael Bastian – Spring/Summer 2015 – Pleated denim dress shirt with soft textured stretch twill pants accessorized with native multicolored beaded belt and topped off with a woven natural Panama hat.

Menswear Designer Michael Bastian - Spring/Summer 2015 - White pleated dress shirt with the button-down collar under a black shawl collared, red multicolored plaid dinner jacket worn with black flat front cargos with feathered belt loop accessory and native belt.

Menswear Designer Michael Bastian – Spring/Summer 2015 – White pleated dress shirt with the button-down collar under a black shawl collared, red multicolored plaid dinner jacket worn with black flat front cargos with feathered belt loop accessory and native belt.

 

 

 

 

 

 

 

 

 
Read the original story Source: Designer has the measure of hijacker in China | IPPro The Internet news | ipprotheinternet.com

Diligent Marketer. Fiercely independent thinker who writes about lifestyle under #DoItDude and tweets about politics. I am not swayed by the "IN" thing, but rather spend my time making successful long-term investments with my time and money. Well traveled, well read and prefer to live in reality, I write about my passions to share life's wonderful journey. Oh, I also spend my time cooking and entertaining when not designing something.

You must be logged in to post a comment Login