Twitter advertising has us really excited as it is non-intrusive marketing. It makes me a happy Twitter investor.
Check out my favorite olive oil brand, https://plus.google.com/u/0/communities/117592689903017144355, who is using their advertising program to communicate the latest products available to consumers. If you want to learn more about using their olive oil in recipes, click on over to the Healthy Living Through Food community I manage:
My hope forcommunities is that we can embed them or integrate them with websites or wordpress. I am in the middle of a company website redesign and can think of several ways this would assist with building brands.